Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

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Common Characteristics of Effective [Arts-based Community Development] Programmes

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Summary

Americans for the Arts, a nonprofit organisation, conducted research of more than 850 arts-based community development programmes in the United States. The purpose of the research, which used telephone interviews, focus group discussions, site visits, and evaluations, was to determine which elements have contributed to the success of existing programmes.


Successful programmes were found to:

  • Use existing community resources - existing community arts programmes, as well as individual community members, can contribute resources such as work space and information about which community needs and age groups the arts should address.
  • Establish partnerships - partners may include local arts agencies, museums, arts organisations, youth groups, schools, resident councils, community organisations, police departments, and other local government agencies. These groups contribute experience, creativity, resources, energy, and access, and help build a base of support for a programme within the community.
  • Hire committed artists/teachers - artists must work to understand the community and its residents. Many artists serve as mentors and role models for young participants.
  • Network with community members - effective programmes meet regularly with citizens to seek feedback, collect ideas for making programmes more inclusive, and discuss future plans and possibilities.
  • Create a safe environment - arts programmes can serve as a refuge from community problems like substance abuse, gang activity, and violence. Use of pragmatic approaches to sustain a safe environment range from asking participants to sign in and sign out, prohibiting unauthorised visitors, and setting up "community policing" efforts provide security during programme hours.
  • Encourage family involvement - in youth programmes, for example, parents are encouraged to meet with teachers, volunteer for field trips, and to stop by to see their child's creative work.
  • Offer comprehensive services - in some arts programmes for older Americans, elders are provided with free or inexpensive meals, transportation, and health advice (a social worker on staff helps with home care and medical and counseling referrals).

The conclusion is drawn that community-based arts programmes that are successful in some or all of these ways are notable in that they build community, especially by "building innovative partnerships between diverse sectors of the community". Reflecting on a community-based arts programme in Seattle, the city's mayor is quoted as saying, "The arts really play an intervention role. They really play a self-esteem role. And when kids feel good about themselves, they can combat some of the negative elements they are exposed to."


Click here for the full article on the Americans for the Arts site.

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Submitted by Anonymous (not verified) on Tue, 12/19/2006 - 09:53 Permalink

Lots of information--Thanks!!