The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com. 

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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How to Set Up a Reading Club: Guidelines

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This 6-page document contains guidelines on how to set up and run a reading club. It was created to support programmes in South Africa working to create more literate communities and encouraging communities to take responsibility and ownership of local reading clubs.

Contents in this pamphlet include the following:
  • Tips for choosing books for kids - according to the publishers, children choose books on their favourite subject and by familiar authors, and clubs can encourage children to broaden their reading by choosing additional books based on their interest, those of their peers, and the recommendations of their teacher.
  • Useful phrases - the pamphlet contains a few useful phrases for facilitators in IsiXhosa and Afrikaans.
  • Storytelling and strategies – the pamphlet outlines strategies and tips for storytelling, such as reading aloud and paired reading.

Publishers

Publication Date
Languages

English, Afrikaans, Xhosa

Number of Pages

6

Source

PRAESA website, August 17 2009.

PDFLink
Click here to download the English version of this document in PDF format.
Click here to download the Xhosa version of this document in MS Word format.
Click here to download the Afrikaans version of this document in MS Word format…