Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

Time to read
less than
1 minute
Read so far

Turkey Copes With Bird Flu

0 comments
Summary

This Time Europe Magazine article outlines some of Turkey's experiences during an outbreak of the H5N1 avian influenza (avian flu or bird flu) virus, and touches on the role that information can play during such outbreaks. The article states that during an outbreak in mid-December 2005, the government "wasted valuable time. There was no public awareness campaign, no precautions were taken along documented migration routes, and provincial vets were not adequately equipped."

According to the article, the government has been slow in responding to the public need for information and millions of Turks have little awareness of bird flu's dangers, especially in areas with little access to television. It was not until early January that the Turkish government launched a public-information campaign: setting up a telephone helpline, broadcasting health warnings on television and blaring the messages from mobile loudspeakers.

A significant challenge is to overcome farmers' reluctance to tell authorities about suspicious deaths because they are afraid that could mean the entire stock is destroyed. The article proposes that in the short term, Turkey will have to offer poor families compensation for birds that are culled as a result of the outbreak. In the long run, "countries like Turkey need to teach residents of rural villages and urban shanty towns that they can no longer raise poultry haphazardly in their yards and streets, where domestic birds can come into contact with the migrating wild birds that naturally carry the virus around the world. "

Source