Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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AGFAX Radio - Agriculture on Air

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Agfax Radio is a monthly radio service serving over 80 radio stations in Africa. Each month, a pack of ready-to-broadcast radio features and interviews covering the latest information and news in farming, agricultural science, and rural development is distributed to radio stations across Africa. Agfax radio is a project of WRENmedia. Agfax Radio is funded by the United Kingdom Department for International Development (DFID).
Communication Strategies

AGFAX radio produces packs to provide radio stations with a source of useful and interesting radio interviews. Each of the packs contains either a CD or a cassette which contains a selection of ready-for-broadcast, edited interviews. The distributed audio material can be used in its entirety or edited by broadcasters to suit their needs.

Interviews are recorded with researchers, advisors, and farmers (including women, youth, and other disadvantaged groups). They are used in broadcasts devoted to farming and rural issues, as well as news bulletins and discussion programmes. Interview topics have included the Malawian government's new approach to agricultural extension; how small-scale Zambian farmers are using drip-irrigation to grow vegetables year-round; using recycled waste to make compost in Ghana; and the positive impact an information centre and local radio station are having on farmers in Uganda.

In addition to the audio interviews, Agfax supplies all the supporting information that a programme producer might need, including a suggested introduction and back announcement for each interview and contacts for further information. To assist broadcasters who may want to translate the interviews into a local language, or, perhaps, to edit the interview further, Agfax also provides a full transcript of each interview. All materials are provided to radio stations free-of-charge and are available for download on the Agfax Radio website. Visitors to the website can search for interviews by monthly pack, by theme - for example livestock science or sustainable agriculture - or by subject.

Agfax currently commissions interviews and features from a network of journalists in the following regions and countries:

  • East Africa - Kenya, Tanzania, Uganda;
  • Central Africa - Malawi, Zambia, Cameroon;
  • West Africa - Ghana and The Gambia; and
  • Southern Africa - Zimbabwe.
Development Issues

Agriculture, Rural Development

Partners

WRENmedia and Department for International Development (DFID).

Sources

Email from Mike Davison, WRENmedia on February 5 2010 and the Agfax Radio website on February 19 2010.