Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Radio XHIDZA (Zapotec Air)

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Radio XHIDZA (Zapotec Air) is a low frequency station in the El Rincón section of the Sierra Norte region of Oaxaca, México. The Fundación Santa María para la Promoción Indígena y Agroforestal (FUSAMPIAAC) was supported by the World Association for Christian Communication (WACC) in equipping and launching this community radio station to serve the interests of 25 Zapotec communities which use the El Rincón dialect of the Zapotec language, one of the indigenous languages of Mexico with the highest number of speakers in the country.
Communication Strategies

Created in 2006 by a group of Zapotec women and men, FUSAMPIAAC bases its community development work on the understanding of the world "according to the Zapotec ‘cosmovision’ where human beings are inextricably related to the whole of creation." In addition to promoting use of the particular regional version of the Zapotec language, the radio station demonstrates the Zapotec people's sense of communication rights through their participation and community ownership. The radio station has become a tool for the community to share their views, common needs, and contributions to society, as well as a means to advocate for the type of development that indigenous people value and consider appropriate to their needs. The project has included WACC-supported training of young Zapotec women and men in radio skills and the purchase of broadcasting equipment. The premises where the radio is housed, which was renovated by those who formed the station, is loaned to the station by a community member.

Located in the community of Santa María Yaviche, the radio station broadcasts on the frequency 106.1 on Saturdays and Sundays from 6 AM to 9 PM, and includes programming for all ages - children through the elderly. Their programming includes debates, reflections, news, and announcements, including a range of events and commercial endeavours of local interest, broadcast from a Zapotec point of view. Those involved feel that their role is to be intermediaries in a dialogue of community, regional, and religious people from the local to the national level, transmitting information about the rights of indigenous people, particularly women, children, and the elderly. Their programming considers problems of the region, and defends their perspective on proposals for development that are more sensitive to the indigenous people. They broadcast from a perspective of preserving the agriculture, the legends, the history, and the music of the Zapotec.

Development Issues

Rights

Key Points

The radio station is supported by volunteers, including youth, and a local team of radio aficionados, with provision of free internet access and electricity through a local teacher. Community members make in-kind contributions of agricultural products when they visit the station because “they feel it is theirs."

Partners

FUSAMPIAAC and WACC

Sources

World Association for Christian Communication (WACC) website, September 13 2010; and email from Oswaldo Martinez Flores to The Communication Initiative on January 13 2011. Image source: WACC

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