Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Increasing Immunisation Coverage in Uganda: The Community Problem Solving and Strategy Development Approach

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Published by Basics II in 2003, this 4-page brief aims to describe the Community Problem Solving and Strategy Development (CPSSD) approach as applied in Uganda and its alignment with the Reaching Every District (RED) strategy developed and supported by the Global Alliance for Vaccines and Immunization (GAVI). Moreover, it reports on the results of the CPSSD approach, including improvements in immunisation coverage, declines in drop-out rates, and improvements in health worker and parent interpersonal communication.

"During the past decade, immunisation coverage in Uganda has been as low as 30% in some districts. Poor social mobilisation and insufficient community participation are two of the reasons identified as major contributing factors for poor coverage. A Knowledge, Attitude, and Practices survey in 1998 found that health workers were deficient in their understanding of immunisation and that community participation in immunisation services was low, despite the willingness of communities to fully support programs. The existing top-down approach of the health system and the lack of capacity building in interpersonal skills for health workers were found to be critical inhibitors to a successful immunisation program."

Click here to download this article in PDF format.

Below are related training modules, developed by the Uganda Expanded Program on Immunisation (UNEPI) and BASICS II, for implementing the CPSSD approach:

CPSSD - Introduction to the Approach and Description of Facilitator Training [PDF, 2.5 MB]

CPSSD - Facilitators' Guide: Consultation I [PDF, 3.8 MB]

CPSSD - Facilitators' Guide: Consultation II [PDF, 988 KB]

Click here to read a related "Strategic Thinking" summary of this article.

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