Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com. You can also follow the QR Code: https://redcap.link/CommunicationInitiative2026

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Bringing Down Mosquito Fever

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Affiliation

Malaria and Childhood Illness NGO Secretariat (MACIS) /Uganda

Summary

Introduction

“This document is the result of a 14-day qualitative methods and “field story” writing workshop sponsored by Malaria and Childhood Illness NGO Secretariat (MACIS) in May 2004. Workshop participants, including staff members of the Adventist Development and Relief Agency International, Africare, AMREF, Christian Children’s Fund, Minnesota International Health Volunteers, THETA, Uganda Red Cross Society, and World Vision, sought to answer a number of questions surrounding home-based treatment of malarial fever that are not routinely documented by non-governmental organisations (NGOs) or academic journals.

These questions included:

  • What happens when home-based management of malarial fever is implemented under real-life conditions, with few resources, communication outages, and low levels of training, in communities where annual per capita government expenditures on health are less than the cost of one dose of a new vaccine or an insecticide-treated
    mosquito net?
  • Under such conditions, can home-based care truly increase access to prompt and appropriate treatment for children?
  • Are parents actually learning to identify malaria in their children and promptly
    seeking medication from their local drug distributor?
  • Are children with severe forms of the illness being referred to trained professionals?

As part of the workshop, MACIS members travelled to Kiboga District in central Uganda to interview and observe parents, volunteer drug distributors, traditional healers, outreach workers, government officials, and health center personnel. The group took extensive field notes and translated those notes into the journalistic story presented in the document. Though much of the story focuses on the work of AMREF in Kiboga, it is also representative of Africare’s work in Kanungu district and the Uganda Red Cross Society’s work in Kumi district.

Home-based management of fever due to malaria teaches mothers to identify the signs and symptoms of malaria and provides them with easy access to appropriate drugs. In Uganda, pre-packaged antimalarial medications are made available through volunteer drug distributors. Each packet of drugs, called a “Homapak,” contains enough chloroquine and sulfadoxinepyrimethamine to treat one episode of malaria in a child five years old or under.

Training mothers to treat childhood fevers with antimalarial medications reduced under-five mortality by 40% in Ethiopia. In Burkina Faso, early home treatment of malaria with pre-packaged drugs decreased severe malaria morbidity in children by 53%. On Africa Malaria Day in April 2002, Uganda became the first country to implement a large-scale programme for home-based management of malarial fever. This is currently the nation’s official malaria treatment policy.”

Source

CORE Group website on February 4 2005.