Development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Fundación Huésped - Huésped Foundation - Argentina

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Fundación Huésped is an Argentinean organisation that has been part of the fight against AIDS since 1989. The foundation sees AIDS as both a biological disease that is transmitted between people as well as an important social problem that requires an adequate community environment to support people living with the HIV virus. The foundation’s objectives are:

  • Work to achieve access to information, education, and prevention;
  • Build social awareness including commitment and solidarity;
  • Promote investigation and up-to-date information for healthcare professionals; and
  • Improve healthcare and social services including protection against discrimination.
Communication Strategies

General strategies for prevention stem from the assumption that information and training are basic tools to combat AIDS.

  • Holistic AIDS prevention;
  • Social and epidemiological investigations in diverse populations;
  • Training and technical assistance for community groups and organisations, and healthcare and education stakeholders who are involved with the issue;
  • Broad prevention strategies directed at both the general population and vulnerable groups;
  • Organisation of local networks and mobilisation of diverse stakeholders: healthcare stakeholders, the educational system, non-governmental organisations (NGOs), community organisations, and groups of people who live with HIV.
  • Multiplication of public prevention messages among peers, community participation, and local leadership development;and
  • Advocacy for specific public policies through the coordination with municipal and provincial decision-makers. 

 

The foundation develops printed materials and public campaigns (graphic, radio, and television materials) in order to make information about AIDS available to everyone in clear, simple, and effective ways. In May 2005, the foundation launched a new prevention campaign, "Yo también," (Me, too). In this campaign, people wear red, silicon bracelets to make their participation in the fight against AIDS public. "Yo también" provides a vehicle to openly support the fight against the epidemic, to show solidarity with people living with HIV/AIDS, and to propagate a message of social commitment capable of multiplying among the population.

 

Huésped views its strategy to get prevention messages into the mass media as key to stopping the spread of AIDS and reducing stigma and discrimination. Every year on December 1st, World AIDS Day, the foundation puts a television program on Channel 13 with time donated by the station, the actors, and others, to raise awareness about HIV/AIDS. The programmes, which are available on the foundation website are Sútiles Diferencias (Subtle Differences), Revelaciones (Revelations), Oportunidades (Opportunities), Reparaciones (Reparations), Hoy Me Desperté (Today I Woke Up), Cortos que Animan (Motivating Shorts), and Preventoons (cartoons for primary school children on HIV/AIDS prevention).

 

Current campaigns include a blog called "Espacio Positivo" (Positive Space) and active sites on social networks such as Facebook, Twitter, Sonico, Taringa. The campaigns present many videos, spots, and presentations on YouTube.

 

Fundación Huésped: provides technical and methodological training for primary and middle school teachers; works with NGOs and community groups to raise awareness; trains managerial personnel at major corporations such as Burger King and Starbucks; coordinates internships at the university level, as well as a Masters level public health degree with an emphasis on HIV/AIDS; and provides virtual training yearly to infectious disease medical personnel to keep them abreast of the latest in HIV/AIDS research.

 

Fundación Huésped also provides free legal assistance and free psychological services, participates and runs clinical investigations, runs a bio-ethics committee that looks out for the respect of human beings during procedures, and operates a network of volunteers who serve HIV/AIDS patients with everything from accompaniment and conversation to orientation for family members.

Development Issues

HIV/AIDS, Youth

Key Points

The Huésped Foundation provides economic support for the Home "Los Querubines" which is located in the northern part of Greater Buenos Aires and houses at risk children and abandoned children living with the HIV virus or children who lost their parents to AIDS. The Foundation also annually finances 500 "cluster of differentiation 4" (CD4) and viral load studies (both studies related to immunie systems and HIV) for low-income patients at five Argentinean hospitals.

 

In many of its focused interventions, the foundation prioritises work in vulnerable communities with less education and who belong to the poorest and most excluded sectors of society. In 2000, the foundation launched the Braille Red Ribbon project that provides information on HIV/AIDS to blind and vision-impaired people in Braille and through talking books.

Partners

Gobierno de la Ciudad de Buenos Aires, Fondo Mundial de Lucha contra el Sida, la Tuberculosis y la Malaria, and the Joint United Nations Programme on HIV/AIDS (ONUSIDA), among others.

Sources

Fundación Huésped webpage, November 8 2011.