Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
Time to read
2 minutes
Read so far

Pacific Adolescent Reproductive Health (ARH) Project

2 comments
The Pacific Adolescent Reproductive Health (ARH) Project is a regional initiative of the United Nations Population Fund (UNFPA) with funding assistance from the United Nations Foundation for International Partnerships (UNFIP). Launched in 2001, the 3-year project is being executed and implemented by the Secretariat of the Pacific Community (SPC) in collaboration with 9 Pacific Island countries: Fiji Islands, Solomon Islands, Vanuatu, Samoa, Tonga, Tuvalu, Federated States of Micronesia, Kiribati, and the Marshall Islands. The goal of the project is to provide adolescents with information and services geared to meet their reproductive health needs. At the end of the project, it is envisioned that the government and NGOs will integrate a reproductive health and HIV/AIDS information and services package into existing programmes.
Communication Strategies
The ARH Project works to support in- and out-of-school youth, providing sex education and counseling in schools and multipurpose youth centres. Cultivating a particular emphasis on girls, the project introduces livelihood and life-skills initiatives.

ARH involves parents and religious and community leaders in the process in an effort to create a safe environment in which young people can discuss their reproductive and sexual health concerns.

Awareness-raising activities include drama, song, dance, and mass media tailored to specific age groups and sectors of society. Project activities have incorporated the following principles:
  • Involve youth in design, planning, development, implementation, and evaluation
  • Train and empower parents, guardians, and community leaders to talk about sexuality
  • Work with existing health care services to integrate adolescent reproductive health services.
To cite one participating island's ARH Project efforts, the SPC has worked to strengthen youth media activities in collaboration with the Print Media Department of Solomon Islands Development Trust (SIDT). Motivated by the notion that there are various connections between marijuana use and sex, organisers created a comic book on marijuana and its effects on young people for high/secondary school students in Honiara on Guadalcanal (Solomon Islands). The book uses an entertaining style to raise awareness about, for instance, the links between marijuana use and diminished fertility (and other serious conditions, such as cancer). Specifically, the comic book, entitled "Mr. Stony", was developed by drawing on local expertise (strategy: community members know the local situation and the slang used for communication by young people). It is designed in way that it uses street language of young people; for instance, it uses a series of names that organisers claim young people in the Solomon Islands recognise in the context of marijuana - the front cover page contains following phrases besides the title Mr. Stony: "Say no to grass, pot, dope, hash, cannabis, and ganja". Furthermore, the cartoon's main character has "rusta hair", and song lyrics from the popular musical group UB40 were used to make reading fun. There is a flyer in the middle of the comic book that tells young people about the impact of marijuana on the body.

Organisers help make this information accessible by drawing on a network of Village Demonstration Workers to achieve broader geographical coverage. In total, 2000 copies of the comic book were distributed to students in 16 schools, with the partnership of the Solomon Star (which conducted an ARH workshop for teachers and parents) and the Teachers Association. Both these groups have worked to raise awareness about the ARH Project in general, and the comic book specifically, and the potential changes that can be fostered through improving information for young people.
Development Issues
Youth, Girls, Reproductive Health, Health, Sex Education.
Key Points
One third of the population of the Pacific Islands is between 10 and 24 years old, with current statistics indicating an increase in sexually transmitted infections (STIs), HIV/AIDS, and teen pregnancies. According to organisers, social problems contributing to reproductive health risks include substance abuse, sexual assault, casual and commercial sex, and the increase in the number of street children.
Partners

UNFPA and the SPC, with funding from the UNFIP. Local government and community organisations, such as the SIDT (Solomon Islands), are key participants.

Sources

Highlights from the Spring 2004 Program for Appropriate Technology in Health's Reproductive Health Outlook (RHO) website, sent from Kristin Dahlquist to The Communication Initiative on May 19 2004; and SPC website

Comments

User Image
Submitted by Anonymous (not verified) on Tue, 12/21/2004 - 02:48 Permalink

"Furthermore, the cartoon's main character has "rusta hair", and song lyrics from the popular musical group UB40 were used to make reading fun." Is it right to promote stereotypes? Does this stereotype that you have chosen to use realistically reflect the target audience?

User Image
Submitted by Anonymous (not verified) on Sun, 03/26/2006 - 16:36 Permalink

It is a bit out dated