Development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Taste for Life: A New Resource on the Relationship Between HIV and Nutrition

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Taste for Life, published in South Africa, is intended to look at way in which people who are living with HIV can change the quality of their lives by changing their nutrition. Its content includes the relationship between HIV and nutrition, antiretrovirals, supplements, traditional medicines, and substance use. Its purpose is to explore practical and accessible strategies for nutrition as a co-therapy for those on anti-retroviral therapy (ART) and a therapy alternative for those not eligible for ART.

It uses fictional characters in a lifestyle magazine format that "normalises positive living” and communicates the idea that "adapting your lifestyle to deal with HIV is like adapting to and living with any other chronic disease." The publication's development team introduces very specific profiles of characters in a support group in order to represent specific educational messages that include '...politicised “struggle”, ... critical insights into the way advertising messages are created, ...accessing good nutrition when you do not have a lot of money, ...the skill of planting their own food, ...traditional medicine and the role that culture plays in determining our choice, and ...support groups and some of the challenges of primary health care.'

In the publication, the author attempts to find the middle ground in the ART vs. nutrition debate by providing information about the relationship between nutrition, including medicinal and edible plants, and ART.

This publication is available through contacting the author at terrorjoy@icon.co.za

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Email from Andre Croucamp to The Communication Initiative on April 2 2007.