The Communication Initiative
Development action with informed and engaged societies
The Communication Initiative
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Published 25 years ago
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COAST: A Visual Model

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Here is a model for COAST (Communication, Options, Alternatives, Standards, Trust):

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Submitted by Anonymous (not verified) on Tue, 11/30/1999 - 00:00 Permalink

I have found the pages to be very helpful in my teaching of management planning for the California Department of Corrections. Glad that I found it and will refer to the participants.

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Submitted by Anonymous (not verified) on Thu, 02/22/2007 - 13:50 Permalink

I took 2 classes with Scott at Emerson College 10 or so years back.. I use this model every day in my work as a braodcast design director.
Wm Drescher